hughes design | communications

American Society for Healthcare Engineering

Sustainability Toolkit

Services

  • Report Design
  • Infographic Design

We’ve been working with AONE on their annual conference visual branding for the past three years, and it’s one of our favorite projects to work on. Our job is to distill the essence of the conference theme of inspiration and advancement along with a feel for the meeting’s location. Each year, we do extensive research on the hosting city, both visual and historical, and translate our findings into the final logo, and then expand that look and feel into all conference-related materials, from brochures and postcards, to guides and more.The 2017 meeting is set in Baltimore, and the folks at AONE were interested in portraying the vibrancy of the city, to show conference attendees that Baltimore is exciting and eclectic, with a rich history. Our logo brings out these qualities in the playfulness of the colors and the dynamic spirit of the script font, with a nod to Baltimore’s seafaring history in the sails and compass.

Sustainability Toolkit